Earning Your Facebook Fast Response Badge: A Step-by-Step Guide

Facebook has become crucial for business visibility. Customers, both current and potential, are using it to find businesses, ask for recommendations, and reach out.

To help users, Facebook offers a “Very Responsive to Messages” badge for business pages. Having this badge encourages customers to contact you through your page and shows that you’re committed to communication. If you don’t have the badge yet, it might be time to improve your response rate.

To earn the badge, you need to respond to 90 percent of your messages within an average of 15 minutes over a week. Since this is an average, if you start taking longer to respond later, you might lose the badge.

It’s not just about reading the messages—you must reply to them. Even marking them as spam counts. However, only the initial response time matters, not the ongoing conversation.

To stay on top of your messages, you can use the Facebook Page Manager App or set up notifications to your personal account. You could also share the responsibility with someone else on your team to ensure every message gets a timely response.

If you maintain prompt replies, you can earn the badge quickly. The exact time depends on how many messages you receive. But if you’re in a hurry, you can speed up the process by asking friends to message your page and respond to each message promptly. Just make sure they’re not page admins, as that won’t work. And remember, only the first response time counts, so each friend only needs to send one message.