Crafting an Effective and Engaging Fact Sheet
If you’re unsure what a fact sheet is, let’s break it down. A fact sheet is a document that provides basic information about your small...
The 2024 Blueprint for Personal Branding in Small and Medium Businesses
I have to admit, for the past decade, I didn’t focus on building my personal brand. I always thought it was a waste of time....
10 Innovative Home-Based Business Concepts for Women Entrepreneurs
Running a small business from home is a dream for many women stuck in 9-5 jobs they don’t enjoy. If your current job leaves you...
Mastering Google E-E-A-T for Small Businesses
Did you know that 9 out of 10 business owners aren’t maximizing their website’s potential? They’re not following Google’s Quality Rater Guidelines! After selling my...
Hourly vs. Project Pricing: A Comprehensive Comparison
We all experience it. We provide a comprehensive quote, explaining everything the customer will receive and all the fantastic benefits, and then they ask for...
Mastering the Art of Overcoming Sales Objections
Have you ever been caught off guard during a sales call when an objection pops up? How could someone possibly turn down your offer, right?...
Launching a Car Wash Business: Essential Advice for Choosing Automatic and Self-Service Systems
If you’re considering starting a private business that’s driven by consumer demand, owning a car wash might be a lucrative option. There are around eight...
Mastering Trade Show Networking: Your Comprehensive Handbook
Networking at trade shows is a fantastic way to connect with potential clients, partners, and other significant contacts. It can be a bit daunting if...
The SMB Owner’s Handbook to Electing an S Corp for Your LLC
Fed up with watching your business profits vanish into taxes? Taxes can be a pain, but I’m here to make it a bit more bearable....
7 Creative Strategies to Boost Customer Engagement Through Content Marketing
If you upset customers in person, they might tell six friends. If you upset them online, they can inform 6,000. The digital age allows your...