Whole Foods’ Co-CEOs, Walter Robb and John Mackey, recently apologized in a YouTube video for pricing mistakes that customers experienced. Mackey emphasized that these errors weren’t intentional and promised to improve training in their stores nationwide to prevent similar issues in the future. Moreover, if customers are overcharged, the company will give the mispriced item for free.
Earlier last week, New York City’s Department of Consumer Affairs announced plans to intensify its investigation after finding consistent overcharging at Whole Foods stores in the city. Examples include charging $14.84 for a pack of coconut shrimp and $4.85 for eight pieces of chicken tenders.